‘Haath, munh aur bum…’ is a slogan we want on everyone’s lips: HUL CEO Sanjiv Mehta, Marketing & Advertising News, ET BrandEquity.

What comes under Hindustan Unilever?

HUL’s product portfolio includes leading household brands such as Lux, Lifebuoy, Surf Excel, Rin, Wheel, Fair & Lovely, Pond’s, Vaseline, Lakme, Dove, Clinic Plus, Sunsilk, Pepsodent, Closeup, Axe, Brooke Bond, Bru, Knorr, Kissan, Kwality Wall’s and Pureit.

How many brands are under HUL?

As of 2019 Hindustan Unilever’s portfolio had 35 product brands in 20 categories. The company has 18,000 employees and clocked sales of ₹34,619 crores in FY2017–18. In December 2018, HUL announced its acquisition of GlaxoSmithkline’s India business for $3.8 billion in an all equity merger deal with a 1:4.39 ratio.

Is Loreal a HUL?

Because we’re all worth it: L’Oreal joins HUL; to remove words like ‘white’, ‘fair’ from skin products. The move will be extended to all markets globally, said the maker of Gariner shampoo and Maybelline make-up, but it did not mention when it plans to drop these words.

Which is the biggest HUL brand?

Six Hindustan Unilever (HUL) brands have annual sales of more than 2,000 crores. These include Surf Excel, Brooke Bond, Active Wheel, Glow & lovely & lifebuoy. HUL acquired Brooke Bond in 1984 from brand Brooke Bond Leibig. Lifebuoy is a brand introduced by the Lever brothers only.

What is the tagline of Cadbury?

Cadbury to expand the scope of its popular slogan, ‘Kuchh meetha ho jaaye’ Chocolates, for the experience they deliver, practically sell themselves.

Why is it called Hindustan Unilever?

HUL was established in 1931 as Hindustan Vanaspati Manufacturing Co. and following a merger of constituent groups in 1956, it was renamed Hindustan Lever Limited. The company was renamed in June 2007 as Hindustan Unilever Limited.

What does Hindustan Unilever logo mean?

The new logo is symbolic of the company’s mission of ‘Adding Vitality to Life’. The HUL website explains the concept as an effort to meet everyday needs for nutrition, hygiene and personal care with brands that help people look good, feel good and get more out of life.

The leading brand of chocolates manufactured by Mondelez India has embedded Kuchh accha ho jaaye (let’s do something good) in its successful slogan since the mid-2000s, Kuchh meetha ho jaaye (let’s have something sweet). The twist is in line with Mondelez’s current global campaign built around the spirit of generosity.